Every jewelry retailer knows the importance of lighting when showcasing his products. They know that different kinds of lights can affect customers in such a way as to convince them to either buy your product or not. The importance of light lies in the way it enhances a jewel. Jewelry display lighting requires flawless luminance that will accent both the cut of the gemstone and its color.
What is the most common sentence used in a […]
Nowadays, the development of virtual stores has cast a certain shadow on the actual ones by their friendly environment and the possibility to shop with little effort. Thus, visual merchandising has started to gain importance and is seen as a way to counteract to the situation. Physical stores still have the advantage of being closer to customers and this plus needs to be exploited at a higher level.
Retailers must bear in mind the fact that […]
Using the proper lights can offer a space an amazing halo, without using additional elements. Interior Japanese designer named Noriyuki Otsuka brought to life a 278 square meters space using the proper metallic colors and…light.
